This book tells the story of the Post Office and the use of design in its visual communications. Before the age of the internet and of television, the post office pioneered the use of graphic design and of cinema as tools of public relations. This book features over 100 posters commissioned by the GPO from 1930-1970. The work included showcases the pioneering spirit of the GPO by artists such as E. McKnight Kauffer and Tom Eckersley.